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6 ways headshots can grow your company

A woman in a blue cardigan showcases how headshots help with growth.

6 ways great headshots can grow your company

Great headshots help attract the right employees.
We know that finding the best talent to fit a company’s culture is vital to its success. As we’re in the midst of the Great Resignation, it’s an employee’s market…and they are more discerning than ever. People are looking for companies that align with who they are and are filled with excellent people. Headshots from Denver Headshot Co. are thoughtfully crafted to show your team’s personality and say something about your workplace culture, so the right candidates can really imagine themselves as part of the team.

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Great headshots tell your team how much you value them.

A branded coffee cup only goes so far. Getting your team the best headshots possible helps your team know that you think they’re important and want the web to know it. Upgrade to our Happiness Guarantee package to let your employees know that you really care that they like their pictures.
Great headshots help to strengthen remote teams and e-commerce relationships.
Despite all the benefits of e-commerce and remote jobs, there’s nothing quite like being in front of a person. A headshot that feels personal and authentic can help bridge the impersonal gap of online interactions. When people see a relatable headshot on your About page, as your Zoom avatar, or even in your email signature, they get an essence of who you are and a better idea of who they’re doing business with. And when people feel more connected, business relationships flourish.

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Great headshots can help close the deal.
We all do it. We look at a photo of someone and make a decision about who we think they are…for better or for worse. Have you ever met a person and thought, “From your photo, I wouldn’t have guessed you were like this?” In a matter of milliseconds, the right headshot can give clients an instinctive feel for who you truly are and how your personality makes you the right person to trust with their business.

Great headshots say that you understand and care about your brand.
Strong, consistent branding is shown to build consumer trust. But did you know that over 80% of people will form their opinion of your brand based on lightning-fast impressions of visuals alone? According to Inc.com, people form a first impression in as little as 50 milliseconds…which means that without even realizing it, you’re doing your brand a huge disservice with a hodge-podge of mismatched, subpar headshots. A scroll-stopping gallery of professional headshots that reflect your brand can go a long way in building brand confidence for current and future clients.
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Great headshots transform your most important website page

Studies show that more than 50% of people head straight to the About page when they visit your website, which shows that they care a great deal about WHO you are. Help them quickly and deeply connect with your company by showcasing authentic, likable headshots of the heart of your business: your people. Create a memorable impression of your team that makes people want to do business with you before they even contact you.

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